Dimitri Vegas & Like Mike’s management respond to iPad promo speculation
There’s probably a good chance you’ve seen promoters walking around with iPads, trying to get you to vote for the artists they’re representing. Half dressed girls flocked festivals as well as towns, fishing votes for this year’s DJ Mag Top 100. Dmitri Vegas & Like Mike’s iPad focused campaign really played well with them finishing at the top of the list this year; obviously, there has been heavy speculation on whether these votes are ethical.
Hardwell set a spark with his tweet, “DJs with iPad promo teams that beg in the streets. Really? Let the music speak for you.”. The Revealed Recordings’ dropped two places to third this year and his comment clearly indicates his disgust towards the lot collecting votes in this manner. This included the likes of DV&LM, Yves V and Afrojack.
Chocolate Puma join in on the action.
So how did this dj mag top100 work before the ipad? #confused
— Chocolate Puma (@ChocolatePuma) October 16, 2015
Het Laatste Nieuws spoke to the Belgian-Greek duo’s management representative, Debby Wilmsen.
“We have indeed conducted promotional campaigns, like all the other DJs. But Dimitri Vegas & Like Mike have deservedly won.” “Dimitri Vegas & Like Mike now travel all around the world. Wherever they are, they sell out the show in no time. That’s why they have won, not because the of the iPad votes. “
The management summed up their defense in style at the end of it.
“It’s fun to win, not to lose.”
We’re not sure what to think about this, in the past DV&LM have got famous Indian actors to get their fans to vote for them, so ethics doesn’t seem to play a major role when it comes to promotion. HLN also spoke to some of the iPad girls and it just adds to the fire that DJ Mag are currently burning in.
“We were sometimes 60 girls across the locality and the most effective areas were the schools. We visited in the breaks and asked students to vote. I earned 10 euro per hour doing it. ”
Afrojack tries to justify his campaign.
H/T: Het Laatste Nieuws
Quotes have been translated from Dutch.