Electric Daisy Carnival’s $3 Million Main Stage
Electric Daisy Carnival is one of the scene’s essentials on the global calendar. Drawing some of the industry’s biggest names, EDC draws an internationals audience online and as Las Vegas.
Given the financial struggles experienced by SFX Entertainment earlier this year, the pressure to provide what the fans demand in a profitable manner is enormous. Back in June, the CEO and founder of Insomniac Events hosted the 20th edition of Electric Daisy Carnival, now one of the largest and longest-running dance music festivals in the world. With more than 135,000 people attending the event each night for the three days, the festivals no-expense-barred production has helped bring it to prominence.
“What it takes us to build a stage today is very different than what it took us five years ago…Although we don’t live and die off spreadsheets we do need them to make sense and we are willing to make the investment to figure out how to get there.”
The main stage, Kinetic Field, is a 70,000-person structure that took a month to construct at the Las Vegas Motor Speedway. The largest of the festival’s eight stages, the 135 meter wide, 700 tonne design cost Insomniac a cool $3 million. Including an impressive 28 meter tree encrusted with LED’s, the stage also featured custom fountains, 33 flame torches, and 1,400 lighting fixtures.
Check out the insane stage below!