Ultra Music Festival offered license to return to Bayfront Park
The Miami City Commission have given Ultra a lifeline. They have allowed the city manager to offer the event a reprieve on their license to return to Bayfront Park. The city commission declined Ultra an event license to Bayfront Park in 2019. This was a huge blow for fans who had already purchased tickets the day before the refusal. The latest offer is ‘subject to review and approval by the City Attourney’.
After being refused permission to operate the festival at Bayfront Park, Ultra were forced to look for a new home. They managed to secure one to operate its 2019 festival at Virginia Key. Sadly for Ultra, there were many issues faced. Traffic congestion, a fire and poorly organised shuttles were some of the constraints. Since the festival in March, Ultra has announced that they would not return to Virginia Key, citing the above reasons.
They since announced that they would move to another location, outside the City of Miami. Since the festival made this statement, the City of Miami Commission have changed their tack. This week’s resolution recognises the event’s economic impact on the city. It says;
‘The Licensee has previously staged the Event at the Property between 2013 and 2018, during which time the Licensee expended substantial resources toward the direct promotion and marketing of the City; and whereas, since 2012, the Event has generated approximately $995 million of economic impact, generating $168 million and creating 1,834 jobs in 2018 alone.’
Ultra Miami is due to take place from March 27th to March 29th.
A letter to our fans… pic.twitter.com/m0DkoUWdBU
— Ultra Music Festival (@ultra) May 8, 2019