Anyma provides creative direction for The Weeknd’s live show

Anyma has emerged as a massive force in both audio and visual art. His incredible attention to detail and live visuals have earned him a spot on the creative teams of one of the biggest pop stars in the world.

As Anyma continues to explode as a solo act in recent months, some of the biggest A-list stars in the music world have noticed the producer’s incredible visuals. Fans in São Paulo, Brazil were treated to some of his production efforts when The Weeknd took the stage recently for his first performance of 2024 as he prepares to deliver his upcoming album, Hurry Up Tomorrow. The one-off special performance was simultaneously broadcast via YouTube, giving fans worldwide the opportunity to experience the power of The Weeknd live and the incredible visuals that served as his backdrop.

With Anyma busy with his career and splitting his time with Tale Of Us, it is incredible to see him making time for such massive projects as Co-Creative Director for The Weeknd, but his passion drives him. Working alongside Alexander Wessely and lead CGI Alessio De Vecchi, the team delivered a visual spactacle that truly showcases the opportunites and technology that exist for modern artists. Anyone looking to experience the incredible visuals as well as hear new music from The Weeknd can rewatch the full concert below.