KAAZE is crossing over from the studio into the perfume aisle. The Swedish producer has teamed up with luxury perfume house Fragrance Du Bois to launch Pistache, a bespoke unisex fragrance built over more than two years of hands-on development. The scent is available now, exclusively via the Fragrance Du Bois website.
For KAAZE, this is not a novelty side project. He has kept a personal collection of over 200 perfumes and worked closely with Fragrance Du Bois across every stage of development, with additional input from Dalia Izem at Givaudan. His creative process for the scent mirrored his studio workflow: refine, rework, refine again.
“I lead with my nose, as much as my ear, when I’m writing music,” KAAZE says. “If I want to create a summer, Ibiza-style record, I reach for notes of citrus and coconut, fresh aromatics that then influence the tempo, key, and in turn the musical notes I produce.” That sensory approach carries directly into the bottle.
Pistache opens with creamy pistachio, caramel drizzle drawn from KAAZE’s favourite destination Rome, and wild hibiscus pulled from tour stops in Tokyo. It develops into smooth coconut, Brazilian coffee, and delicate jasmine before settling into Madagascar vanilla, bourbon cream, and soft musk, a warm finish inspired by Las Vegas. The result mirrors the balance at the heart of his creative identity: intensity and elegance, movement and precision.
KAAZE has built his career around production credits and collaborations with names like Steve Aoki, Calvin Harris, David Guetta, and Hardwell. He has held a place inside the DJ Mag Top 100 DJs Poll since 2021 and racked up more than 500 million streams worldwide. This year he also delivered his debut at Tomorrowland in Belgium, playing two sets across the festival.
The Tomorrowland debut also served as the soft launch moment for Pistache. During his first weekend performance, KAAZE shared an early preview of the fragrance backstage with close collaborators and friends including Steve Aoki and Will Sparks. It framed the launch inside the wider KAAZE universe, where music, performance, style, and sensory experience sit inside one creative language.
Pistache is available now at £195 / €220 / $295 via fragrancedubois.com. Follow @fragrancedubois and @iamkaaze for launch updates.
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