ALDA and Insomniac launch new festival SAGA
Leading event companies ALDA and Insomniac have grown in strength since their massive partnership together. With both companies dominating in Europe and America and having massive successes with the likes of AMF and EDC, they are both constantly revolutionising the event world with festivals and concerts and now they’re bringing the world something even more exciting and revolutionary. Together, they are taking to Bucharest in Romania to bring fans SAGA festival. Taking
Major Lazer to headline New Horizons Festival 2019
Platinum-selling American trio Major Lazer will touch down at the Nürburgring this August for their only 2019 performance in Germany, heading up the highly anticipated third edition of New Horizons Festival. Located on the country's most iconic race-track, New Horizons has grown in stature since the 2017 birth of the brand, which has so far welcomed the likes of Armin van Buuren, Tiësto, Hardwell, Steve Aoki and many more to the five-day
Insomniac confirms global partnership with ALDA
In keeping with Insomniac’s ongoing international expansion, the company today announced it has entered into a partnership with ALDA after acquiring 50 percent of the Amsterdam-based company that is a leader in developing, producing and promoting dance music events and experiences around the world. Together the two premier production companies will expand the dance music scene to a broader international audience,
World’s number #1 DJ to play at AMF 2018
With this year's ADE (Amsterdam Dance Event) fast approaching, the jewel in the crown of the Dutch music extravaganza will once again take place at the home of Ajax Football Club, the Johan Cruijff Arena, as AMF (Amsterdam Music Festival) plays host to several of the industry's biggest names. Now, the evening, organised by ALDA Events, will also welcome to the
Armin van Buuren teams up with Van Gogh’s Museum in Amsterdam
The Netherlands is known for being the Mekka of electronic dance music, as the genre has become an essential part of the country's culture and lifestyle for decades now. Another proof of that is the latest team-up of Dutch frontman Armin van Buuren with the iconic Van Gogh Museum in Amsterdam. The superstar DJ & producer has recently done an exclusive
Alda Events seizes commanding shares of SFX Europe, ID&T and Sensation Brazil
It is quite extraordinary how quickly the high stakes game of entertainment conglomerates can turn and in this particular case it displays a certain irony. In its prime SFX Entertainment was buying companies left right and centre, including attempting to purchase the one that ultimately used its demise to turn the tables. Very few could have anticipated that SFX would eventually
ALDA Events expands to Asia and announces ‘I AM Hardwell – Macau’
Dutch organizer ALDA Events has been known for setting up big shows all across the globe including Hardwell’s renowned ‘I AM Hardwell’ World Tour. Over the past year or so, the company has organized 160 shows in 33 different countries. During these events, approximately two million visitors were in attendance. Since its establishment in 2007, the company is now set to expand