Avicii Arena Tag

Visible from most of Stockholm, the iconic Ericsson Globe venue is the largest hemispherical building on Earth, and has become massively iconic. Now, it has changed its name to the Avicii Arena. This huge name change comes as a partnership between The Tim Bergling Foundation with support from local naming right sponsors Trygg-Hansa and Bauhaus and will ensure the iconic venue becomes synonymous with mental illness prevention. Announced