David Guetta announces charity event in India
Dance music’s impact transcends the fast-paced scene, with some of today’s biggest performers giving back to the community through charitable initiatives. French superstar DJ David Guetta is the latest artist to give back, as he teams up with Sunburn Festival and Percept Live for a massive show in Bengaluru, India on January 12th.
With Christmas right around the corner, David Guetta is ready to give back to a country that showed so much love over the course of the past years, however, with a different outcome than typical arena shows. Rather than collecting appearance fees, all proceeds of the concert will go towards educating Indian students in partnership with Sunburn Festival. Guetta shared his underlying drive behind the event, explaining that “India is a magical place. The energy that I get from the country and the fans creatively inspires me. Music can change lives.”
Karan Singh, CEO of Sunburn shared his excitement about the star’s involvement in the initiative.
“We are extremely excited to have the iconic David Guetta perform in India for this noble cause and would like to thank him once again for his benevolent gesture. The idea of using music as a medium to raise funds to support our children is one that has connected with the youth of India and am sure we will see an overwhelming response for David’s performance come January. We have always believed that music transcends all boundaries and this is a unique way of integrating dance music with the concept of supporting a charity has certainly come of age.”
For all the controversy that surrounds DJ fees and dance music, it is initiatives like this one that prove that electronic music can make a powerful change in the world and we would love to see more of it in the future.